Golden Goose will open more stores around the world

Italy fashion brand Golden Goose Deluxe Brand continues to force in the retail industry, has recently opened a new store in Losangeles and Venice.

For nearly a year, it's the period of Golden Goose Deluxe Brand for business development. In December last year, the brand also came to the Beijing Sanlitun shop, the common development of the western and Asian market strategy also marks the original location of small fashion to a commercial level.The Golden Goose Deluxe Brand, founded in 2000, specializes in reworking old materials and specializing the shoes.So Golden Goose in the technical have the possibility of positioning high-end, with the "manual", "not exactly the same two pairs of shoes", "old craft" and other labels, a pair of Golden Goose price can easily reach more than 3000 yuan, the most expensive retro silver stars shoes even tens of thousands.

But the store expansion mainly occurred in the company to accept external investment. In February of this year, private equity giant Carlyle capital acquired full ownership of Golden Goose Deluxe Brand, then the brand in Italy began to expand, the United States and other places. In September this year, the brand in Losangeles and Venice respectively adds a new store, store layout into more modern elements, such as curved glass display cabinets, brass or marble mosaic floor. Losangeles has more than Venice City stores and shops in the avant-garde, with a private locker room, each kind of signature shoe wall display.

"The development of the retail is the main development goal we set up with Carlyle, can help our brand become more global and international." Said Giorgio Presca, chief executive of the brand. He also said that the brand intends to set up shop in Munich and Rome.

Golden Goose Deluxe Brand currently operates 13 flagship stores in New York, SoHo, East London, Paris, Tokyo, Beijing and Shanghai. From the current sales performance, the market is the most prominent, then, Presca said the brand but also to San Francisco, Miami and Losangeles.Golden Goose Deluxe Brand accelerates the expansion of meet investor demand in.2016, Golden Goose Deluxe Brand income was 100 million euros, operating profit of 32 million euros, of which Italy outside the overseas market with the 60%.Next, the brand will also actively develop shoes outside the business, from the beginning of this year, the little dirty shoes brand will be deliberately fields in the way of life.

"Our goal now is to develop the clothing business," Presca told the women's wear daily.

At present, the brand clothing in the overall performance of more than 18%, according to Presca, the company is considering entering the next season's fashion week.Golden Goose Deluxe Brand the official schedule is also increasing in Russia and the Middle East business, is expected to achieve two digit growth in 2017 sales.